As a spin-off from Studio Raphaël Lutz created in 2016, HyperAktiv is a place for applied innovation where advanced concepts can be developed and take shape. By monitoring and supporting creative and innovative projects, Hyperaktiv offers everyone the opportunity to experience how creation can stimulate innovation. It is a research and development department for everyone, a fertile risk-taking lab and a bet on the future where design is used as a solution.
HyperAktiv invited 41 swiss designers to redesign the protection mask, they were able to redraw this anxiety-provoking object and give it an aesthetic, poetic or even engaged dimension! The 36 submitted projects full of innovation have been compiled on a website so that everyone can discover it in real 3D. The physical exhibition took place in Dubai in November 2020 during the Dubai Design Week.
Using our innovation methods, we design each year since 2017 experimental tableware, dining experiences AND organize the dinners where our guests will test our designs in real situation and give us very useful feedbacks. We are able, then, to analyse the results and create a unique knowledge about the dining experience, tableware design and eating behavior.